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Contact: Melanie Huhta
Melaniehuhta@junonia.com
651-365-1830
Introducing Junonia
The Junonia® catalog and website are unique in their dedication
to “Inspiration for the active lives of women size 14 and
up.” Focusing on the 40% or more of plus size
American women who are looking for top-quality gear for
workout, ski, swim, camping and more. Junonia is
well-known for its high-tech fabrics, great fit and functional
design that often just can’t be found anywhere else.
The basic mission of Junonia has
continued from its beginning on 1995. That is to inspire the
active lives of women to live life to the fullest.
“We are not just selling clothing, but a way to
feel good about yourself,” says Kelly.
“Customers often tell us that finally finding a
source for gym clothes or swimwear has made it possible for
them to become active and really enjoy it!”
“As we grew customers kept saying,
‘I love your activewear, can’t you give me
more?” says President and Founder Anne Kelly. “So
now we offer casual styles with the same fun and flair of our
active styles. And for Fall 2005 we have expanded even
further into gifts for friends and family, soft and cuddly
loungewear, and a great selection of underwear.”
The Name Junonia
Junonia is named for the beautiful, rare
seashell that washes up on the beaches of Florida. The
shell is named for the Roman goddess Juno, protector of the
well-being of women. In the art world, Juno is depicted
as a woman of majestic size and beauty. The modern word
Junoesque is used to describe women of power and femininity.
The Junonia Image
Junonia uses real, plus-size models for
photography and fit. “The most frequent comment I
get from customers is how delighted they are that we show the
clothes on real women. They like the strong, confident
attitude, and love seeing how the clothes will actually look on
them,” says Kelly.
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